NEW YORK, April 24, 2017 (GLOBE NEWSWIRE) — Mobiquity Networks, a mobile location marketing company and wholly owned subsidiary of Mobiquity Technologies, Inc. (OTCQB:MOBQ), has announced a partnership agreement with Airmarket Inc, a micro-location mobile ad platform for advertisers. The partnership allows Airmarket to offer advertisers and their agencies access to Mobiquity Network’s premium location data and inventory allowing for real-time targeting of audiences when people are in a specific location or moment.
Airmarket is the first mobile ad-tech platform that enables advertisers to easily access disparate beacon and app networks to micro-location target people via their mobile devices bringing semblance and order to what has previously been viewed as a highly fragmented ecosystem.
By integrating Mobiquity’s data, Airmarket will provide innovative new methods for advertisers to reach mobile customers when they are in a particular location or moment through Branded Push Notifications as well as the delivery of in-app ad-targeting based on previous location history. Ads with higher degrees of relevancy and attribution create exciting new and immediate revenue opportunities for both companies.
Andrew Davis, Co-Founder and COO of Airmarket Inc. said ” Mobiquity’s highly accurate location data and app network greatly enhance our ability to deliver micro-location targeting for advertisers at unprecedented scale, creating tangible value for Airmarket, Mobiquity and most importantly our clients”.
“Airmarket has built an impressive mobile ad-tech platform that delivers proven results,” stated Sean Trepeta, President of Mobiquity Networks. “Now, combining the significant benefits of both platforms, virtually every ad served will reach its intended target audience, at exactly the right time and place, giving the advertiser the maximum opportunity to influence the consumer’s purchase decisions.”
About Mobiquity Technologies:
Mobiquity Networks, is a wholly owned subsidiary of Mobiquity Technologies, Inc. (OTCQB: MOBQ) Mobiquity operates a nationwide location‐based mobile advertising network of beacons with exclusive agreements in premier US shopping malls. Coupled with Mobiquity’s integrated suite of leading‐edge location based mobile advertising technologies, retail and entertainment brands can execute personalized and contextually relevant mobile ad experiences, driving brand awareness and incremental revenue.
About Airmarket Inc
Airmarket helps advertisers leverage the power of beacon technology to hyper-target consumers who are near beacons in a way that is cost efficient, programmatic and scalable. By unifying isolated beacon networks combined with the strength of programmatic, advertisers for the first time can begin buying beacons through Airmarket in a similar way to how they purchase other programmatic media.
Mobiquity Technologies, Inc.
(516) 256‐7766 x210